{"id":477755,"date":"2026-04-17T16:29:03","date_gmt":"2026-04-17T15:29:03","guid":{"rendered":"https:\/\/southwarknews.co.uk\/?p=477755"},"modified":"2026-04-17T16:29:06","modified_gmt":"2026-04-17T15:29:06","slug":"beloved-clapham-pizzeria-launches-all-day-concept-in-east-dulwich","status":"publish","type":"post","link":"https:\/\/southwarknews.co.uk\/area\/dulwich\/beloved-clapham-pizzeria-launches-all-day-concept-in-east-dulwich\/","title":{"rendered":"Beloved Clapham pizzeria launches all-day concept in East Dulwich\u00a0"},"content":{"rendered":"\n<p class=\"has-medium-font-size\"><strong>Common Pizza has become a crowd favourite in Clapham, and their new Lordship Lane branch offers an all day dining experience, <em>writes Oliver London\u2026<\/em><\/strong><\/p>\n\n\n\n<p>From 8am-3pm the restaurant operates as <em>The Daily Tray<\/em>, a neighbourhood inspired Deli\/Diner before transforming at 3pm to become <em>Common Pizza<\/em>, serving slim-NYC from \u00a311 and deep-pan Detroit style pizzas from \u00a315.\u00a0<\/p><script type=\"text\/plain\" data-tcf=\"waiting-for-consent\" data-id=\"69959\" data-bid=\"1\" data-placement=\"448384\" data-no-track=\"impressions\">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<\/script>\n\n\n\n<figure class=\"wp-block-embed is-type-wp-embed is-provider-southwark-news wp-block-embed-southwark-news\"><div class=\"wp-block-embed__wrapper\">\n<span class=\"IKaMFVHRhiruoBYZpyPn2gfml1G5qCQD7WLdjAJ\"><blockquote class=\"wp-embedded-content\" data-secret=\"nIoChAURCr\"><a href=\"https:\/\/southwarknews.co.uk\/news\/community\/south-londons-latest-food-news-new-openings-and-events\/\">South London&#8217;s latest food news: new openings and  events<\/a><\/blockquote><iframe class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; visibility: hidden;\" title=\"&#8220;South London&#8217;s latest food news: new openings and  events&#8221; &#8212; Southwark News\" src=\"https:\/\/southwarknews.co.uk\/news\/community\/south-londons-latest-food-news-new-openings-and-events\/embed\/#?secret=5Tm702eO0M#?secret=nIoChAURCr\" data-secret=\"nIoChAURCr\" width=\"500\" height=\"282\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\"><\/iframe><\/span>\n<\/div><\/figure>\n\n\n\n<p>But the restaurant does not just simply swap out the menus. It changes its branding, signage, lighting, and music when <em>Common Pizza <\/em>begins its daily service.\u00a0<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img fetchpriority=\"high\" decoding=\"async\" width=\"640\" height=\"480\" src=\"https:\/\/southwarknews.co.uk\/wp-content\/uploads\/2026\/04\/download-3.jpg\" alt=\"The Daily Tray x Common Pizza \" class=\"wp-image-477776\" srcset=\"https:\/\/southwarknews.co.uk\/wp-content\/uploads\/2026\/04\/download-3.jpg 640w, https:\/\/southwarknews.co.uk\/wp-content\/uploads\/2026\/04\/download-3-373x280.jpg 373w, https:\/\/southwarknews.co.uk\/wp-content\/uploads\/2026\/04\/download-3-195x146.jpg 195w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><\/figure>\n<\/div>\n\n\n<p>This is the latest venture by restaurateur Ollie Norcliffe, the brains behind <em>Ollie\u2019s House<\/em> in Chelsea and the original <em>Common Pizza<\/em> in Clapham Common.<\/p><script type=\"text\/plain\" data-tcf=\"waiting-for-consent\" data-id=\"68153\" data-bid=\"1\" data-placement=\"448385\" data-no-track=\"impressions\">PGRpdiBpZD0ic291dGgtMTM2ODcyMzg0NSIgY2xhc3M9InNvdXRoLWNvbnRlbnQgc291dGgtZW50aXR5LXBsYWNlbWVudCIgc3R5bGU9Im1hcmdpbi1sZWZ0OiBhdXRvO21hcmdpbi1yaWdodDogYXV0bzt0ZXh0LWFsaWduOiBjZW50ZXI7Ij48IS0tICAvMTU0NzI1MDcwLDIyNjk0MTk2OTY5L3NvdXRod2Fya25ld3Mvc291dGh3YXJrbmV3cyAtLT4NCjxkaXYgaWQ9ImRpdi1ncHQtYWQtMngxIj4NCjxzY3JpcHQ+DQpnb29nbGV0YWcuY21kLnB1c2goZnVuY3Rpb24oKSB7IGdvb2dsZXRhZy5kaXNwbGF5KCdkaXYtZ3B0LWFkLTJ4MScpOyB9KTsNCjwvc2NyaXB0Pg0KPC9kaXY+ICAgICAgICAgIDwvZGl2Pg==<\/script>\n\n\n\n<p>Speaking about the launch of the concept, Norcliffe said: &#8220;East Dulwich has a really strong daytime presence with families, whilst the pubs are packed at night, making it a great opportunity to test this concept. <\/p>\n\n\n\n<p>\u201cIn order to have a successful restaurant business, you really need to capitalise on day and evening since it is so hard to keep a restaurant sustainable by just focusing on one part of the day.\u201d<\/p><script type=\"text\/plain\" data-tcf=\"waiting-for-consent\" data-id=\"71156\" data-bid=\"1\" data-placement=\"448386\" data-no-track=\"impressions\">PGRpdiBpZD0ic291dGgtNTU4ODAwMzg2IiBjbGFzcz0ic291dGgtaW4tYXJ0aWNsZS1tcHU5IHNvdXRoLWVudGl0eS1wbGFjZW1lbnQiPjwhLS0gIC8xNTQ3MjUwNzAsMjI2OTQxOTY5Njkvc291dGh3YXJrbmV3cy9zb3V0aHdhcmtuZXdzIC0tPg0KPGRpdiBpZD0iZGl2LWdwdC1hZC1tcHU5Ij4NCjxzY3JpcHQ+DQpnb29nbGV0YWcuY21kLnB1c2goZnVuY3Rpb24oKSB7IGdvb2dsZXRhZy5kaXNwbGF5KCdkaXYtZ3B0LWFkLW1wdTknKTsgfSk7DQo8L3NjcmlwdD4NCjwvZGl2PiAgICAgPC9kaXY+<\/script>\n\n\n\n<p>Despite the different identities and menus between the two arms of the restaurant, they intelligently utilise mutual ingredients in their dishes, as their homemade focaccia is used for <em>the Daily Tray<\/em>\u2019s toasties and <em>Common Pizza<\/em>\u2019s Detroit pizzas.&nbsp;<\/p>\n\n\n\n<p>Before founding the <em>Common Pizza <\/em>brand, Norcliffe visited 29 New York pizza restaurants in the four days to learn the craft of authentic American pizza.&nbsp;<\/p>\n\n\n\n<p>Meanwhile, <em>The Daily Tray<\/em> is prioritises being an affordability, featuring \u00a35 greasy spoons favourites and deli specials.<\/p>\n\n\n\n<p>Ollie Norcliffe said: \u201cThere\u2019s so many fancy cafes out there charging a fortune for Avo and eggs, I don\u2019t wanna do that.&#8221;<\/p><script type=\"text\/plain\" data-tcf=\"waiting-for-consent\" data-id=\"71157\" data-bid=\"1\" data-placement=\"448387\" data-no-track=\"impressions\">PGRpdiBpZD0ic291dGgtMjA1MDY0NzgzMyIgY2xhc3M9InNvdXRoLWluLWFydGljbGUtbXB1LTEwIHNvdXRoLWVudGl0eS1wbGFjZW1lbnQiPjwhLS0gIC8xNTQ3MjUwNzAsMjI2OTQxOTY5Njkvc291dGh3YXJrbmV3cy9zb3V0aHdhcmtuZXdzIC0tPg0KPGRpdiBpZD0iZGl2LWdwdC1hZC1tcHUxMCI+DQo8c2NyaXB0Pg0KZ29vZ2xldGFnLmNtZC5wdXNoKGZ1bmN0aW9uKCkgeyBnb29nbGV0YWcuZGlzcGxheSgnZGl2LWdwdC1hZC1tcHUxMCcpOyB9KTsNCjwvc2NyaXB0Pg0KPC9kaXY+ICAgICA8L2Rpdj4=<\/script>\n\n\n\n<p>The restaurant is open from 8am to 10:30pm Monday to Thursday, 8am-11:30pm on Friday, 9am to 11.30pm on Saturday and Sunday 9am to 10:30pm and can be found at <strong>99 Lordship Lane, SE22 9DQ<\/strong>, you can contact the restaurant at <a href=\"https:\/\/www.instagram.com\/thedailytrayuk\/\" data-type=\"link\" data-id=\"https:\/\/www.instagram.com\/thedailytrayuk\/\" target=\"_blank\" rel=\"noreferrer noopener\">@TheDailyTrayUK<\/a><\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-tiktok wp-block-embed-tiktok\"><div class=\"wp-block-embed__wrapper\">\n<span class=\"Dz8R0e95ZAko\"><blockquote class=\"tiktok-embed\" cite=\"https:\/\/www.tiktok.com\/@southwarknews\/video\/7611918078347119895\" data-video-id=\"7611918078347119895\" data-embed-from=\"oembed\" style=\"max-width:605px; min-width:325px;\"> <section> <a target=\"_blank\" title=\"@southwarknews\" href=\"https:\/\/www.tiktok.com\/@southwarknews?refer=embed\">@southwarknews<\/a> <p>Come with us to?Kix Bar + Kitchen, 57 Lordship Lane, Dulwich @Kix Bar + Kitchen  Bold flavours, late-night jazz, and spicy margaritas ??? Tucked along Lordship Lane in East Dulwich, Kix Bar + Kitchen is bringing vibrant Mexican-Asian fusion to South London\u2019s leafy streets.  Think Korean chicken tacos, beef short rib carnitas, miso cod cheek and tempura bao.  Founded by local hospitality expert Matthew Preedy, Kix has evolved into an intimate neighbourhood spot\u00a0\u00a0perfect for date night, lively dinners with friends, or a Sunday roast with a twist. Expect nine variations of margaritas, roaming saxophonists on Saturday nights and a coconut ice cream bao you\u2019ll definitely want to try. ? 57 Lordship Lane, SE22 ? Live music Saturdays 8\u201310pm ? Sharing plates from around \u00a314 | Cocktails \u00a313.50  <a title=\"southlondon\" target=\"_blank\" href=\"https:\/\/www.tiktok.com\/tag\/southlondon?refer=embed\">#southlondon<\/a> <a title=\"dulwich\" target=\"_blank\" href=\"https:\/\/www.tiktok.com\/tag\/dulwich?refer=embed\">#dulwich<\/a> <a title=\"lordshiplane\" target=\"_blank\" href=\"https:\/\/www.tiktok.com\/tag\/lordshiplane?refer=embed\">#lordshiplane<\/a> <a title=\"foodreview\" target=\"_blank\" href=\"https:\/\/www.tiktok.com\/tag\/foodreview?refer=embed\">#foodreview<\/a> <a title=\"londonfood\" target=\"_blank\" href=\"https:\/\/www.tiktok.com\/tag\/londonfood?refer=embed\">#londonfood<\/a> <\/p> <a target=\"_blank\" title=\"? original sound - Southwark News\" href=\"https:\/\/www.tiktok.com\/music\/original-sound-7611918264859364118?refer=embed\">? original sound &#8211; Southwark News<\/a> <\/section> <\/blockquote> <script async src=\"https:\/\/www.tiktok.com\/embed.js\"><\/script><\/span>\n<\/div><\/figure>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Common Pizza has become a crowd favourite in Clapham, and their new Lordship Lane branch offers an all day dining experience, writes Oliver London\u2026 From 8am-3pm the restaurant operates as The Daily Tray, a neighbourhood inspired Deli\/Diner before transforming at 3pm to become Common Pizza, serving slim-NYC from \u00a311 and deep-pan Detroit style pizzas from [&hellip;]<\/p>\n","protected":false},"author":18769,"featured_media":477763,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"sfio_featured_image":false,"sfio_embed_code":"","jnews-multi-image_gallery":[],"jnews_single_post":{"format":"standard","override":[{"template":"1","parallax":"1","fullscreen":"1","layout":"right-sidebar","sidebar":"default-sidebar","second_sidebar":"default-sidebar","sticky_sidebar":"1","share_position":"top","share_float_style":"share-monocrhome","show_share_counter":"1","show_view_counter":"1","show_featured":"1","show_post_meta":"1","show_post_author":"1","show_post_author_image":"1","show_post_date":"1","post_date_format":"default","post_date_format_custom":"Y\/m\/d","show_post_category":"1","show_post_reading_time":"0","post_reading_time_wpm":"300","post_calculate_word_method":"str_word_count","show_zoom_button":"0","zoom_button_out_step":"2","zoom_button_in_step":"3","show_post_tag":"1","show_prev_next_post":"1","show_popup_post":"1","show_comment_section":"1","number_popup_post":"1","show_author_box":"1","show_inline_post_related":"1"}],"image_override":[{"single_post_thumbnail_size":"crop-500","single_post_gallery_size":"crop-500"}],"trending_post_position":"meta","trending_post_label":"Trending","sponsored_post_label":"Sponsored by","disable_ad":"0"},"jnews_primary_category":{"id":"84"},"jnews_social_meta":[],"jnews_override_counter":{"view_counter_number":"0","share_counter_number":"0","like_counter_number":"0","dislike_counter_number":"0"},"footnotes":""},"categories":[7375,84,13539,15871,18246,13602,9635],"tags":[18787,941,18049,7332,18786],"class_list":["post-477755","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-community","category-dulwich","category-featured","category-lambeth","category-lifestyle","category-news","category-south-london","tag-breakfast","tag-clapham","tag-dulwich","tag-food","tag-pizza"],"_links":{"self":[{"href":"https:\/\/southwarknews.co.uk\/wp-json\/wp\/v2\/posts\/477755","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/southwarknews.co.uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/southwarknews.co.uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/southwarknews.co.uk\/wp-json\/wp\/v2\/users\/18769"}],"replies":[{"embeddable":true,"href":"https:\/\/southwarknews.co.uk\/wp-json\/wp\/v2\/comments?post=477755"}],"version-history":[{"count":9,"href":"https:\/\/southwarknews.co.uk\/wp-json\/wp\/v2\/posts\/477755\/revisions"}],"predecessor-version":[{"id":477911,"href":"https:\/\/southwarknews.co.uk\/wp-json\/wp\/v2\/posts\/477755\/revisions\/477911"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/southwarknews.co.uk\/wp-json\/wp\/v2\/media\/477763"}],"wp:attachment":[{"href":"https:\/\/southwarknews.co.uk\/wp-json\/wp\/v2\/media?parent=477755"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/southwarknews.co.uk\/wp-json\/wp\/v2\/categories?post=477755"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/southwarknews.co.uk\/wp-json\/wp\/v2\/tags?post=477755"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}